October 15th, 2009     Joe Holland blog RSS/XML feed

Joe Holland Welcomes the Internet Wave With Internet Department

Wow . . . what an exciting adventure it has been creating a new Internet Department. Changes in both how we capture business and advertise now goes to the new generation. As we all know, change is the only thing that remains consistent when it comes to selling vehicles.Brett Holland has worked very diligently to make this new department blend in seamlessly with the other departments at the dealership. Both Shawn Amory and Steve Holmes have also been instrumental in expanding our market outside of West Virginia’s borders and in to the surrounding states. We are utilizing our virtual showroom to ensure that the buying process is as informative as possible for our customers. In the few short months that the department has been up and running, over 200 appointments have been booked and more than 60 vehicles have been delivered.

The Internet Department is utilizing the latest technology in order to reach our online customers. E-mail, coupled with the use of Google, Yahoo!, Facebook, Twitter, Autotrader, and Cars.com is really helping drive new prospects to our website and then on to our lot.

This is one thing we know…people are using the Internet to research vehicles. Some will e-mail, others will call, but 92% of people in this area will do the research online and just walk in on their own.

We here at Joe Holland have recognized that this is not the way of tomorrow, but of today. Our new website is compatible with both the iPhone and the Blackberry. Having this compatibility will enable our entire inventory to be viewed online via your phone.

These are exciting days here at Joe Holland Chevrolet and Imports and we are continuing to integrate technology to better serve our customers!

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